In two days, October 17th, Youtube will be hosting their first ever music award show. In preparation for it, the wanna be next big boy band AJR has released what has to be the absolute worst video idea ever: AJR "I'm Ready".
The main point this video wishes to convey is that this band is going to be HOT. It might be a good idea to backup your emails now, because this band is going to blow up all the social networking sites, and most likely shut down the internet in the process.
In case fans aren't sure how to respond to this amazing band, the video even tells us what replies we should post. For example, "The Next Hanson" according to the video, would be an acceptable response. Of course I would point out that Hanson aint doing much these days. AJR might want to aim higher.
The video is a none stop flow of commercials selling us everything from cell phones to Youtube.
***EDIT 06/05/2014.. The VEVO logo has been removed from the video, and the band's channel no longer includes the word VEVO in the title. I am going to go ahead and feel free to assume I was right and VEVO made them remove their trademarked name.***
The song is catchy, and if I were to only compare the music to Nsync or Back Street Boys, I would say it's not that bad. I have noticed that this new wave of boy bands have much better song writers than it's predecessor.
Over all I found this video insulting. Where Tipper Gore once got outraged because videos contained half naked women and she was too lazy to parent what her kids watched, I equally don't want to live in a world where music videos have become little more than mini propaganda films, or three minute infomercials.
Tipper, this one's for you:
So back on AJR "I'm Ready" pay attention to the number of views the video got on the first day.
Right now their phoney Vevo account has only two videos. One that is a month old and has 119k views, and this one that is only 21 hours old and already has half as many.
Ask yourself this question: do you have the balls to make a video in which you prophesize that the very video folks are watching will go viral? The answer is no. Nobody does, unless they have a guaranteed plan to ensure the views necessary to "appear" viral (like "appearing" to be a Vevo video). Introducing Trendsetter Marketing the company that represents AJR. Trendsetter is not a management company, they are strictly a marketing company. Their job is to get the product out there and guarantee certain results. Who knows how they did it. Maybe they legitimately bought youtube views by advertising with Google. Maybe they hired a company that utilizes more shady methods (google search: buy youtube views). What we do know for sure, is that when it comes to all them comments (google search: buy youtube comments), and all them views, well that shit just aint legit. I hope they didn't pay Trendsetter too much, because they could have done this for themselves, video and all, for about $700.
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